Spatial differentiation and influencing factors of China time-honored brand

Binbin MA; Xingpeng CHEN; Fangting CHEN; Yanbi CHEN; Wenpeng DINGBO

doi:10.11821/dlyj020190799

[1] 中华人民共和国商务部. 商务部等16部门关于促进老字号改革创新发展的指导意见. http://www.mofcom.gov.cn/article/b/d/201702/20170202509727.shtml, 2017-02-03. [ Ministry of Commerce of the People's Republic of China. The Ministry of Commerce and other 16 Departments about Guidance to Promote the Development of Time-honored Brand Innovation. http://www.mofcom.gov.cn/article/b/d/201702/20170202509727.shtml, 2017-02-03-02-03.] [Ministry of Commerce of the People's Republic of China. The Ministry of Commerce and other 16 Departments about Guidance to Promote the Development of Time-honored Brand Innovation. http://www.mofcom.gov.cn/article/b/d/201702/20170202509727.shtml, 2017-02-03.] http://www.mofcom.gov.cn/article/b/d/201702/20170202509727.shtml

[2] 中华人民共和国商务部. 商务部关于实施“振兴老字号工程”的通知. http://www.mofcom.gov.cn/aarticle/b/g/200604/20060401910767.html. [ Ministry of commerce of the People's Republic of China. Notice of the Ministry of Commerce on the Implementation of the "Project to Revitalize Time-honored Brands". http://www.mofcom.gov.cn/aarticle/b/g/200604/20060401910767.html, 2017-02-07.] [Ministry of commerce of the People's Republic of China.Notice of the Ministry of Commerce on the Implementation of the "Project to Revitalize Time-honored Brands". http://www.mofcom.gov.cn/aarticle/b/g/200604/20060401910767.html, 2017-02-07.] http://www.mofcom.gov.cn/aarticle/b/g/200604/20060401910767.html

[3] Zhang YC. Research on micro-marketing strategy of china time-honored brands[C]. Proceedings of the 2019 4th International Conference on Financial Innovation and Economic Development (ICFIED 2019)(2019).

[4] ZhangZhi, ChoiMyeongcheol. The vinegar of China time-honored brand, The success reason analysis of HengShun enterprise[J]. Journal of Sinology and China Studies, 77, 287-307(2018).

[5] Soo ParkSang. The effect of Chinese time-honored brand identity image on purchasing intention[J]. The Journal of Northeast Asian Economic Studies, 28, 297-325(2016).

[6] MuJ, ZhaoL, XaviorA et al. The study on activation strategy of time-honored brand[J]. MATEC Web of Conferences, 100, 05043(2017).

[7] 唐建生, 郭金蔓, 马向阳. 中华老字号品牌遗产评估体系研究. 太原理工大学学报: 社会科学版, 2016,34(6):28-33. [ TangJiansheng, GuoJinman, MaXiangyang. Research on heritage evaluation system of time-honored Chinese brands. Journal of Taiyuan Yniversity of Technology: Social Science Edition, 2016,34(6):28-33.] [Tang Jiansheng, Guo Jinman, Ma Xiangyang. Research on heritage evaluation system of time-honored Chinese brands. Journal of Taiyuan Yniversity of Technology: Social Science Edition, 2016, 34(6): 28-33.]

[8] 钱才女. 老字号品牌属性对消费者感知价值及品牌忠诚意向的影响机理研究. 杭州: 浙江工商大学硕士学位论文, 2017. [ Qiancainu. Research on the influence mechanism of time-honored brand attributes on consumers' perceived value and brand loyalty intention. Hangzhou: Master Dissertation of Zhejiang Gongshang university, 2017.] [Qian cainu. Research on the influence mechanism of time-honored brand attributes on consumers' perceived value and brand loyalty intention.Hangzhou: Master Dissertation of Zhejiang Gongshang university, 2017.]

[9] 许衍凤, 杜恒波. 中华老字号品牌延伸风险识别与控制研究. 山东社会科学, 2019, (8):146-151. [ XuYanfeng, DuHengbo. Research on risk identification and control of extension of time-honored brands in China. Shandong Social Sciences, 2019, (8):146-151.] [Xu Yanfeng, Du Hengbo. Research on risk identification and control of extension of time-honored brands in China. Shandong Social Sciences, 2019, (8): 146-151.]

[10] 张景云, 张希. 中华老字号品牌的文化营销: 以全聚德为例. 商业经济研究, 2017, (16):55-57. [ ZhangJingyun, ZhangXi. Cultural marketing of time-honored Chinese brands: A case study of quanjude. Research on Business Economy, 2017, (16):55-57.] [Zhang Jingyun, Zhang Xi. Cultural marketing of time-honored Chinese brands: A case study of quanjude. Research on Business Economy, 2017, (16): 55-57.]

[11] 于超, 朱瑾. “互联网+”背景下“中华老字号”企业面临的问题和解决对策. 中国集体经济, 2018, (2):71-72. [ YuChao, ZhuJin. Problems faced by "Chinese time-honored brands" in the context of "Internet plus" and solutions. China Collective Economy, 2018, (2):71-72.] [Yu Chao, Zhu Jin. Problems faced by "Chinese time-honored brands" in the context of "Internet plus" and solutions. China Collective Economy, 2018, (2): 71-72.]

[12] 刘建华, 周林. 中华老字号企业可持续增长研究. 辽宁大学学报: 哲学社会科学版, 2017,45(4):64-74. [ LiuJianhua, ZhouLin. Research on sustainable growth of time-honored Chinese enterprises. Journal of Liaoning University: Philosophy and Social Science Edition, 2017,45(4):64-74.] [Liu Jianhua, Zhou Lin. Research on sustainable growth of time-honored Chinese enterprises. Journal of Liaoning University: Philosophy and Social Science Edition, 2017, 45(4): 64-74.]

[13] 樊俐丽. 中华老字号企业的战略转型研究. 南京: 南京大学硕士学位论文, 2017. [ Fanlili. Research on strategic transformation of time-honored Chinese enterprises. Nanjing: Master Dissertation of Nanjing university, 2017.] [Fan lili. Research on strategic transformation of time-honored Chinese enterprises. Nanjing: Master Dissertation of Nanjing university, 2017.]

[14] 沈琪瑞. 论中华老字号的知识产权保护问题. 太原: 山西大学硕士学位论文, 2018. [ ShenQirui. On the protection of intellectual property rights of Chinese time-honored brands. Taiyuan: Master Dissertation of Shanxi University, 2018.] [Shen Qirui. On the protection of intellectual property rights of Chinese time-honored brands. Taiyuan: Master Dissertation of Shanxi University, 2018.]

[15] 吴立周. 西安城区老字号的时空分布及其影响因素. 西安: 西北大学硕士学位论文, 2017. [ WuLizhou. Spatial and temporal distribution of time-honored brands in Xi'an urban area and its influencing factors. Xi'an: Master Dissertation of Northwest University, 2017.] [Wu Lizhou. Spatial and temporal distribution of time-honored brands in Xi'an urban area and its influencing factors. Xi'an: Master Dissertation of Northwest University, 2017.]

[16] 雷妍, 徐培玮. 北京餐饮中华老字号的分类、空间格局以及消费者网络评价. 现代城市研究, 2017,31(2):68-75. [ LeiYan, XuPeiwei. Classification, spatial pattern and consumer network evaluation of Chinese time-honored brands in Beijing catering industry. Modern City Research, 2017,31(2):68-75.] [Lei Yan, Xu Peiwei. Classification, spatial pattern and consumer network evaluation of Chinese time-honored brands in Beijing catering industry. Modern City Research, 2017, 31(2): 68-75.]

[17] 周爱华, 张宝秀, 董恒年, 等. 基于G1S的北京城区老字号小吃店空间分布特征研究. 北京联合大学学报: 自然科学版, 2015,29(4):29-35. [ ZhouAihua, ZhangBaoxiu, DongHengnian, et al. Research on spatial distribution characteristics of time-brand snack shops in Beijing urban area based on G1S. Journal of Beijing Union University: Natural Science Edition, 2015,29(4):29-35.] [Zhou Aihua, Zhang Baoxiu, Dong Hengnian, et al. Research on spatial distribution characteristics of time-brand snack shops in Beijing urban area based on G1S. Journal of Beijing Union University: Natural Science Edition, 2015, 29(4): 29-35.]

[18] 周爱华, 张远索. 北京城区餐饮老字号空间格局及其影响因素研究. 世界地理研究, 2015,24(1):150-158. [ ZhouAihua, ZhangYuansuo. Study on the spatial distribution of Beijing's Time-honored Brand Caterings and its influencing factors . World Regional Studies, 2015,24(1):150-158.] [Zhou Aihua, Zhang Yuansuo. Study on the spatial distribution of Beijing, s Time-honored Brand Caterings and its influencing factors. World Regional Studies, 2015, 24(1): 150-158.]

[19] 王新越, 候娟娟. 山东省乡村休闲旅游地的空间分布特征及影响因素. 地理科学, 2016,36(11):1706-1714.

[20] 方叶林, 黄震方, 李经龙, 等. 中国特色小镇的空间分布及其产业特征. 自然资源学报, 2019,34(6):1273-1284. [ FangYelin, HuangZhenfang, LiJinglong, et al. Spatial distribution and industrial characteristics of small towns with Chinese characteristics. Journal of Natural Resources. 2019,34(6):1273-1284.] [Fang Yelin, Huang Zhenfang, Li Jinglong, et al. Spatial distribution and industrial characteristics of small towns with Chinese characteristics. Journal of Natural Resources. 2019, 34(6): 1273-1284.]

[21] 古恒宇, 覃小玲, 沈体雁. 中国城市流动人口回流意愿的空间分异及影响因素. 地理研究, 2019,38(8):1877-1890.

[22] 刘强. 中华老字号的理解与历史渊源. 现代营销: 下旬刊, 2012,7(3):10-11. [ LiuQiang. Understanding and historical origin of Chinese time-honored brands. Modern Marketing, 2012,7(3):10-11.] [Liu Qiang. Understanding and historical origin of Chinese time-honored brands. Modern Marketing, 2012, 7(3): 10-11.]

[23] 陈航. 中国交通地理. 北京: 科学出版社. 2000. [ ChenHang. Transportation Geography of China. Beijing: Science Press. 2000.] [Chen Hang. Transportation Geography of China. Beijing: Science Press. 2000.]

[24] 崔罡, 崔啸晨. 中国铁路史研究综述及展望. 西南交通大学学报: 社会科学版, 2016,17(05):8-21. [ CuiGang, CuiXiaochen. Review and prospect of Chinese railway history. Journal of Southwest Jiaotong University: Social Science Edition, 2016,17(5):8-21.] [Cui Gang, Cui Xiaochen. Review and prospect of Chinese railway history. Journal of Southwest Jiaotong University: Social Science Edition, 2016, 17(5): 8-21.]

[25] 曾鲲化. 中国铁路史. 北京: 燕京书局, 1924: 1-2. [ ZengKunhua. History of Chinese Railways. Beijing: Yanjing Book Company, 1924: 1-2.] [Zeng Kunhua. History of Chinese Railways. Beijing: Yanjing Book Company, 1924: 1-2.]