The collective response of macroscopic quantum states under perturbation is widely used to study quantum correlations and cooperative properties, such as defect-induced quantum vortices in Bose–Einstein condensates and the non-destructive scattering of impurities in superfluids. Superfluorescence (SF), as a collective effect rooted in dipole–dipole cooperation through virtual photon exchange, leads to the macroscopic dipole moment (MDM) in high-density dipole ensembles. However, the perturbation response of the MDM in SF systems remains unknown. Echo-like behavior is observed in a cooperative exciton ensemble under a controllable perturbation, corresponding to an initial collapse followed by a revival of the MDM. Such a dynamic response could refer to a phase transition between the macroscopic coherence regime and the incoherent classical state on a time scale of 10 ps. The echo-like behavior is absent above 100 K due to the instability of MDM in a strongly dephased exciton ensemble. Experimentally, the MDM response to perturbations is shown to be controlled by the amplitude and injection time of the perturbations.